- If you are looking for information about Manchester United you would enter "Manchester United" as keywords rather than "football" or "soccer" or "premiership football teams".
For search engines such as Google (currently the most popular search engine) it is useful to remember these points,
- The keywords entered first are the keywords deemed most important.
- The order in which the keywords are entered also plays an important part of what search results are displayed.
- Common words such as "where" and "how" are not recognised and are useless.
- If the character "+" (leave a space infront of "+") is put infront of a keyword it indicates the keyword is essential. e.g., Godfather Part +1.
- The best way for searching for a phrase is to put quotation marks around the keywords. e.g., "premiership football".
- Search engines like Google are not case sensitive, so using capital letters is pointless.